MERCEDES-BENZ SOUTH AFRICA PARTNERS WITH THE LAUNCHLAB TO LAUNCH MERCEDES-BENZ SOUTH AFRICA IDEAS CHALLENGE
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MERCEDES-BENZ SOUTH AFRICA PARTNERS WITH THE LAUNCHLAB TO LAUNCH MERCEDES-BENZ SOUTH AFRICA IDEAS CHALLENGE

Date: 06 Sep 2018 Author Type: Press Release
Author: Mercedes-Benz South Africa
Source: Mercedes-Benz South Africa
East London – Mercedes-Benz South Africa (MBSA) has partnered with the LaunchLab to offer a unique opportunity to students and professionals in South Africa.

The Mercedes-Benz South Africa Ideas Challenge will target interested students and professionals to pitch their innovative ideas around a set of challenges, tailor-made to advance manufacturing as well as relevant industry topics, as identified by Mercedes-Benz South Africa. The challenge spans various focus areas – ranging from big data and machine learning for manufacturing, the digitisation of logistics and production, machine learning, Industry 4.0 and many more.

The two partners are well-matched to create this unique opportunity for innovative South African talent.

Mercedes-Benz South Africa has a proud history and heritage in South Africa spanning more than six decades. Being part of the global Daimler network, a company with a track record in innovation and pioneering spirit of over a century, will offer the successful participants access to expert input and guidance.

The LaunchLab, a cutting edge, mixed-use business incubator based at Stellenbosch University in the Western Cape, will facilitate the challenge which will run from August to November 2018. LaunchLab’s mission is to facilitate valuable connections between strategic partners and startups in order for Africa to develop into an entrepreneurial ecosystem that accelerates entrepreneurs to a new level.

The Ideas Programme is intended primarily for students and young professionals to validate their innovative ideas and concepts in the manufacturing environment. At the end of the process successful participants from the students and professionals, stand the chance to win various prizes and if selected have the opportunity to work on a proof of concept with Mercedes- Benz South Africa.

Interested parties can register to attend the information seminar at the following campus:
  • 5 September, 12pm - 1pm - ELIDZ Conference Centre, Zone 1A, East London
To book for this information seminar, visit https://launchlab.co.za/ideas2018.
Submission requirements: Participants should submit an entry form with a 3-minute video explaining their business idea on the LaunchLab website: http://www.launchlab.co.za/ideas2018. The deadline for submissions is 28 September 2018, thereafter, a shortlist of candidates will participate in an ideas bootcamp to further refine and validate their ideas. A group of finalists will then be selected and will then in November have the opportunity to present their ideas to Mercedes-Benz South Africa decision makers.

LaunchLab’s terms and conditions apply, and are available for download here:https://launchlab.co.za/innovationchallenges/competition-terms-conditions/

“MBSA has partnered with the LaunchLab as part of our continuing efforts to contribute to youth development, the economic growth and sustainability of the country as a whole.The areas that the challenge is focusing on are key to our continued growth and success as we operate in a highly competitive space,” says Andreas Engling, CEO and Executive Director Manufacturing, Mercedes-Benz South Africa.

“The LaunchLab is very excited to have joined hands once again with Mercedes-Benz South Africa on the Ideas Challenge. This is another example of a well-known multinational company seeing the value of engaging with the start-up ecosystem and we are very pleased to be able to facilitate the interaction between these two groups to leverage the strengths of both, for mutual benefit. This is an awesome opportunity for our local entrepreneurs,” says Philip Marais, CEO of the LaunchLab.

Throughout the challenge, progress and news will be shared online and on social media platforms, using the hashtag #LLIdeas2018.
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